Ecommerce SEO Services
Ecommerce SEO services apply search engine optimisation (SEO) to online stores: category pages, product pages, filtered URLs, and organic shopping. I, Vlad Tabaranu, audit and improve your store from Harborne, Birmingham, for businesses across the West Midlands and the UK.
Free audit request
I audit your website, structured data, and Google Business Profile within five working days.
Mon-Fri 09:30-17:30, contact@seo-dr-it.com
What is ecommerce SEO?
Ecommerce SEO makes each category and product page findable in Google and Bing for the searches your buyers type. It covers site structure, page copy, structured data, and , the filters that let shoppers narrow a category.
Faceted navigation lets shoppers filter a category by size, colour, or price. Each filter can create a new URL.
When does an online store need ecommerce SEO?
Ecommerce SEO fixes five problems in online stores:
What does the ecommerce SEO service include?
Ecommerce SEO combines five components across your store, on WordPress, WooCommerce, Shopify, Magento, BigCommerce, Joomla, Drupal, or custom PHP.
Technical audit
Using PirateSERP, I compare indexed URLs, redirects, and errors in Google Search Console and Bing Webmaster Tools, so duplicate and broken pages surface before they dilute rankings.
Category and product optimisation
I write your product and category descriptions and give each page one search intent, with its own title and heading, so similar pages stop competing.
Faceted navigation
Google documents that facet URLs can generate infinite URL spaces, so I decide which filtered URLs Google crawls and indexes.
Organic shopping
I write Schema.org Product markup, machine-readable product details whose name, price, and availability equal the visible page text, so Google reads the same facts that shoppers see.
Measurement
I record a baseline in Google Search Console and Google Analytics 4, then report organic clicks, impressions, and visits each month against it.
How does ecommerce SEO differ from Google Shopping ads?
Ecommerce SEO earns organic placement without an ad budget, while Google Shopping ads rent paid placement.
| Point | Ecommerce SEO | Shopping ads |
|---|---|---|
| Placement | Organic results | Paid ad slots |
| Click cost | No charge per click | Charge per click |
| Budget | No ad budget | Daily ad budget |
Which standards does ecommerce SEO follow?
Ecommerce SEO follows three published standards, and uses no private blog networks, bulk link building, or directory spam.
Where can you see ecommerce results?
You can see them in the KelsusIT record. As online manager for KelsusIT, a national refurbished IT retailer, I grew online sales by 250%: the April to December 2017 total was 3.5 times the full 2016 figure, achieved in nine months (results page). Google Analytics and my rank-tracker reports show organic traffic growing from about 1,500 to over 7,000 visits a month during that role (April 2017 to September 2018).
Across more than 20 client accounts over the past 18 months, measurable gains appear within 90 days in search impressions, website clicks, visits, rankings, and Google Business Profile actions including calls, messages and direction requests. Individual results vary by market and starting position; the dated per-client evidence is on the results page.
How long does ecommerce SEO take to show results?
Results depend on your starting visibility, competition, store condition, and the changes required. Product and category changes need crawling and indexing first. Google recommends allowing four months to a year to judge SEO changes. Rankings are not guaranteed: Google decides what ranks. I record a baseline and report monthly.
How do you start, and what does ecommerce SEO cost?
You request the free audit through the form or on 07405 149750.
- Free audit. Within five working days of your request.
- Audit call. About twenty minutes.
- Written plan. Within five working days of the call, with scope and price in writing.
- Work starts. Within five working days of approval.
- Monthly report. Within five working days of each month end.
I work from Harborne for stores in Birmingham and the , and remotely across the United Kingdom.
One of England’s nine official regions (Wikidata Q48038).
Every monthly plan includes ecommerce SEO: Starter £499, Advanced £699, and Pro £999 (pricing and setup fees).
Questions about ecommerce SEO
Can you guarantee more sales?
No. Google decides rankings and shoppers decide purchases. I control your store’s structure, page copy, and structured data, and report organic clicks, impressions, and visits each month.
What are the risks?
Rankings can fall when Google changes its systems, and I make no ranking promises. I measure against your baseline, report monthly, and use no private blog networks or bulk link building.
How long does ecommerce SEO take?
Work starts within five working days of your written approval, about three weeks after your first enquiry. Ranking changes depend on your market and starting position, and I give no ranking date.
Who does the work?
I do: Vlad Tabaranu, founder of Dr IT SEO Services since 2010. I bring in a trusted specialist partner when a job needs it.
What do you need from me?
Logins to manage the service: Google Search Console, Google Analytics, Google Tag Manager, Google Business Profile manager access, and admin access to your website platform, or a developer who applies my changes.