SEO Fundamentals – Here’s where you catch up on the basics of search engine optimization. You’ll learn what SEO is, how it works, strategies for finding keywords, tips for SEO-friendly web development, and more.
Content Optimization Strategies – Learn exactly how to optimize your site’s content in 2019. You’ll also see how to take advantage of “SERP Features”, like Rich Snippets.
Technical SEO – Sitemaps. Crawl Budget. Website Architecture. They’re all important for making sure that Google can crawl and index your entire site. And in this section you’ll learn how to improve your site’s technical SEO.
Link Building Techniques – Here’s where you’ll learn how to build links to your site using white hat link building techniques like Broken Link Building, evergreen content, original research, and more.
User Experience Signals – Learn how to optimize your content for “UX Signals”, like bounce rate, dwell time, searcher intent and organic CTR.
SEO Tools and Software – Here’s where you’ll learn how to make your SEO campaigns more effective using popular SEO software platforms like Ahrefs, Moz Pro and SEMrush.
Advanced SEO Strategies – Learn how to take your SEO skills to the next level. You’ll see how to build an SEO team, do a content audit, and measure results like a pro.