March 24, 2019
How to set up an effective facebook ad png

How to Set Up an Effective Facebook Ad

Creating an ad through Facebook’s Ads Manager is simple once you get the hang of it! If you’re just starting out with paid social advertising, this step-by-step guide to Facebook Ads will help you create an ad, target a specific audience, and be seen by potential customers and fans! Create Your Campaign The first thing you’ll do is select Create a Campaign. You’ll be taken to a new page where you’ll need to decide the overall objective of your campaign, which is neatly broken down into three ad categories that follow the purchasing funnel. You can select an objective that will drive awareness, consideration, or conversions. Awareness: These ads are great for businesses trying to build brand awareness and a fan following. Consideration: These ads can drive users to click a link, like a post or your page, view a video, or even sign up for a mailing list. (Note: […]