March 20, 2019

17 Charts That Show Where Content Marketing is Heading

I started content marketing in the early days. So early that when I first met the WordPress founder, he had just raised $1.1 million for WordPress. Fast forward to today and WordPress is worth over a billion dollars. Similarly, when I first started with content marketing, there were less than 30 million blogs that existed and now there are over a billion. In other words, things have changed drastically and now it’s what more competitive. We are at a point where you already know you need to leverage content marketing. But what areas of content marketing should you focus on? How many blog posts do you need to write? What are the best ways to monetize your traffic? How can you ensure that what you are doing will work in the future? To shed some light on where content marketing is headed, I’ve gathered data from 183 companies who are […]
March 17, 2019

The SEO Marketing Hub, A Free Library of SEO Resources

I’m SUPER excited to announce the release of the SEO Marketing Hub. This free resource library covers over 35 key topics — including Schema, sitemaps, SEO software, content audits, link bait, rich snippets, and lots more. You can check out the brand new SEO Marketing Hub right here: Visit The SEO Marketing Hub All in all, this resource library contains over 50,000 words, 700 screenshots, as well as 150+ custom-designed diagrams, charts and visuals. Needless to say, this is the biggest content project my team and I have ever worked on. I’m really happy with how The SEO Marketing Hub turned out. And I hope you get a ton of value from it. Check out the SEO Marketing Hub. Here’s The Full Breakdown The SEO Marketing Hub is broken down into 7 core topics: SEO Fundamentals – Here’s where you catch up on the basics of search engine optimization. You’ll […]
March 12, 2019

The Guide to Customer Loyalty Through Content Marketing

What is the meaning of life? Type that question into Google’s search bar and you will receive approximately 992,000,000 possible answers. But which answer should you trust? Should you click on the link from Psychology Today or Success magazine? Both publications tackle the question and both are “authorities” on the subject, at least based on search standards – they show up in the top page of results. But one approaches the topic from the viewpoint of healthy living and the other from the perspective of increasing your income – wildly different points of view. As filmmaker David Lowry once said, “I’m not searching for the meaning of life, but I’m looking for a meaning within my life.” Aren’t we all? And in figuring that out, we’re looking for an authority we can trust. If we are pondering our higher purpose and how that maps to our emotional well-being, we will […]
March 3, 2019

Introducing: The SEO Marketing Hub

SEO Fundamentals – Here is where you catch up on the basics of search engine optimization. You’ll learn what SEO is, how it works, strategies for finding much more, tips for web development, and keywords. Content Optimization Strategies – Learn precisely how to optimize your site’s content in 2019. You’ll also see how to benefit from SERP Features”, like Rich Snippets. Technical SEO – Sitemaps. Crawl Budget. Website Architecture. They are all important for making sure that Google can crawl and index your entire website. And in this section you’ll discover how to increase your site SEO. Link Building Techniques – Here is where you’ll learn how to create links to your website using white hat link building techniques such as Broken Link Building, evergreen content, original research, and more. User Experience Signals – learn to optimize your content for UX Signals”, such as bounce speed, dwell time, searcher intent […]