Unlock More Visibility with Expert GBP Optimisation
Google Business Profile (formerly Google My Business) is the #1 factor for local visibility. It’s what determines whether your business shows up in the Google Map Pack or disappears into the second page.
At Dr IT, we manually optimise your GBP to match the exact signals Google looks for:
- Primary + secondary categories
- Business descriptions, services, and attributes
- High-quality images, logos, and cover photos
- Review strategy and Q&A management
- Local keyword integration in posts and products
Our GBP Optimisation Process
1. Audit & Baseline Visibility Check
- Current category structure
- Missing services or fields
- Visibility in local pack and branded search
2. Competitor Benchmarking
- What categories your top competitors use
- What features they leverage (posts, products, booking)
- Review velocity and keyword usage
3. Strategic Optimisation
- Add service areas, high-intent categories
- Optimise business description with local terms
- Upload SEO-ready photos, products, and services
4. Review Engine Setup
- Email & SMS drip templates
- QR code cards for in-store review requests
- GBP review response templates (for good & bad reviews)
5. Ongoing Posting & Monitoring (Optional)
- Monthly GMB posts for promotions, updates, and events
- Spam review flagging and category updates
What’s Included in GBP Optimisation
| Feature | Included? |
|---|---|
| Primary & Secondary Categories | ✅ |
| Business Description & Services | ✅ |
| Cover, Logo & Image Upload | ✅ |
| Posts (1–3 starter templates) | ✅ |
| Review Strategy Guide | ✅ |
| Competitor Category Report | ✅ |
| GBP Audit PDF | ✅ |
Why It Matters for Local SEO
According to BrightLocal, over 35% of clicks go to the top 3 map results – and your GBP determines if you appear there.
✅ It affects:
- Local rankings
- CTR (click-through-rate)
- Reviews and trust
- Visibility on Google Maps
📍 Works best when paired with: SEO Audit Services, Citation Building, and Local SEO Packages.
Who Needs GBP Optimisation?
- Tradespeople (plumbers, electricians, roofers)
- Health clinics and dentists
- Restaurants, cafés, salons
- Fitness studios and martial arts schools
- Retail shops and e-commerce pickups
Ready to Optimise Your Google Business Profile?
✉ Request Your GBP Audit
📞 Call: 07405 149750
📩 Email: contact@seo-dr-it.com
✔ Trusted by local Birmingham businesses
✔ No automation. No fluff. Just expert GBP tuning
Dr IT – Your Google Business Profile Specialist in Birmingham